Getty Images for Stripes
Silver screen star Naomi Watts, already a business success with her own line of clean beauty products, Onda, has formed a new company, Stripes, to provide salves and ointments to women undergoing the "symptoms" of menopause, as if the biological process was actually a disease.
The 54 year-old lady says her own experience of perimenopause and menopause led her to establish the firm, which vends "Power Serum" for $85 and "Oh My Glide" a vaginal lubricant for $40.
“We hope to inspire women to reach out to one another in solidarity to end the stigma and normalize menopause,” she said, adding that she hoped “women start to understand that getting older is a privilege and a time for us to feel proud of our cumulative experiences.”
Non-profits have also been established to deal with the inevitable.
Statistically, women make up 70% of nursing home residents in the US and their life expectancy is 81 years. Male life expectancy is 77 years.
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